Brand · 2024
Terawatt
- Client
- Terawatt Infrastructure
- Year
- 2024
- Role
- Identity and communications
- Services
- Brand design, Visual identity, Communications, Digital expression
Overview
Infrastructure for an electric future.
Brandwith team members worked on Terawatt Infrastructure, which builds and operates charging sites for electric vehicle fleets.
Brandwith team with a multidisciplinary team
01 / The challenge
What needed to change
The identity had to match the physical scale of infrastructure while showing the control of a software platform.
02 / The approach
A clear idea to build from
A small Brandwith team led designers, copywriters and marketers, balancing industrial confidence with a modern communications voice.
03 / The system
Designed to work everywhere
Identity, imagery, information design, digital communication and physical applications share one structure that makes technical content scannable.
04 / The outcome
A system built to last
A coherent way to present both the infrastructure and the software behind it.
View original sourceProject source: justharris.co